I will create your email automation workflows in Brevo

Turn your customer journeys into reliable automated workflows with Brevo.

This service is designed for businesses that want to send the right email at the right moment based on real customer actions, lifecycle stages, purchases, bookings, registrations, or status changes.

We help you structure, configure, test, and optimize your Brevo automations so they are not only functional, but also easy to understand and maintain over time.

About Cadence Digital

Cadence Digital is a CRM automation and integration agency specializing in Brevo, customer data, APIs, webhooks, segmentation, and automated workflows.

We have supported more than 90 businesses across Europe with CRM automation, lifecycle messaging, contact synchronization, and technical integrations.

Our team combines technical knowledge with a strong understanding of marketing operations, allowing us to build workflows that support both your business processes and your customer experience.

What is included

Depending on your needs, this service can include:

• Review of your current Brevo automation setup
• Definition of automation goals and customer journeys
• Creation of workflow triggers
• Setup of conditional logic and branching
• Automation based on purchases, bookings, registrations, or customer status
• Welcome and onboarding sequences
• Pre-event or pre-visit email sequences
• Post-purchase or post-visit follow-ups
• Upsell and cross-sell automations
• Lead nurturing workflows
• Customer reactivation sequences
• Internal notification workflows
• Segmentation based on contact data or behavior
• Use of custom contact attributes in workflow logic
• Delay and timing configuration
• Entry and exit conditions
• Testing of automation scenarios
• Troubleshooting of existing workflows
• Recommendations to simplify or improve your automation structure
• Documentation and handover when required

Who is this service for?

This service is ideal for businesses that want to reduce manual follow-up and create more consistent customer communication.

It is particularly suitable for:

• E-commerce businesses
• SaaS companies
• Tourism and hospitality businesses
• Event and ticketing companies
• Service businesses
• Membership platforms
• Marketing teams
• CRM teams
• Companies using Brevo for lifecycle communication
• Businesses with repetitive customer follow-ups

This service can also be useful if you already have Brevo automations in place but they have become difficult to manage or no longer match your current processes.

How the project works

We start by reviewing the actions or events that should trigger each automation.

For example, a workflow may begin when a customer makes a purchase, books a visit, submits a form, changes status, joins a specific segment, or reaches a particular stage in your customer journey.

We then define the logic, timing, conditions, and data required for each workflow.

Once the structure is approved, we configure the automations in Brevo and test the main scenarios to verify that contacts enter the correct workflows and receive the expected communication.

If your automation depends on data coming from an external system, we can also advise on what information should be passed into Brevo and how it should be structured.

Build automations that remain manageable

As automation setups grow, they can quickly become difficult to maintain if workflows are created without a clear structure.

Our goal is to build a system that remains understandable and scalable.

We pay particular attention to naming conventions, segmentation, entry conditions, data requirements, workflow dependencies, and testing.

This makes it easier for your team to manage future campaigns, update existing workflows, and add new automations without creating unnecessary complexity.

Whether you need a single customer journey or a broader set of lifecycle automations, we can help you create a Brevo setup that is reliable, practical, and ready to evolve with your business.