If you need Brevo to communicate reliably with your website, CRM, booking system, POS, custom application, or any other business tool, we can help you design and implement the technical setup.
This service is designed for companies that want to automate customer journeys, synchronize data between systems, trigger emails based on real user actions, and create a more robust automation architecture using APIs and webhooks.
Rather than building isolated workflows, we focus on creating a setup that is reliable, understandable, and maintainable over time.
About Cadence Digital
Cadence Digital is a CRM automation and integration agency specializing in Brevo, customer data, APIs, webhooks, and automated workflows.
We have supported more than 90 businesses across Europe with CRM integrations, email automation, data synchronization, and technical architecture projects.
Our approach combines technical expertise with a strong understanding of customer journeys and marketing operations. This allows us to build integrations that work technically while also supporting your business objectives.
What is included
Depending on your existing setup and requirements, this service can include:
- Review of your current Brevo configuration and automation architecture
- Definition of the required data flows between Brevo and your other tools
- API integration between Brevo and third-party platforms
- Webhook configuration for real-time events and triggers
- Synchronization of contacts, attributes, preferences, and custom fields
- Data mapping between Brevo and external systems
- Creation of segments and lists based on customer data or behavior
- Setup of automation triggers and workflow logic
- Automations based on purchases, bookings, registrations, status changes, or other events
- Integration of web forms, CRM platforms, booking tools, POS systems, or custom applications
- Testing of integrations, triggers, and automation scenarios
- Troubleshooting of existing Brevo integrations
- Recommendations for improving the reliability and scalability of your setup
- Technical documentation and handover when required
Who is this service for?
This service is ideal for businesses that already use Brevo, or are planning to use it, but need more advanced technical capabilities than standard email campaigns.
It is particularly suitable for:
- E-commerce businesses
- SaaS companies
- Tourism and hospitality businesses
- Ticketing and booking platforms
- Marketing and CRM teams
- Companies using custom websites or internal tools
- Businesses connecting Brevo with HubSpot or another CRM
- Teams currently relying on manual data imports or exports
- Companies that need automations triggered by events from external platforms
You may also benefit from this service if your current automation setup has become difficult to manage, your customer data is fragmented across several systems, or you are unsure which data should be stored in Brevo versus another platform.
How the project works
We begin by reviewing your existing tools, data structure, and automation requirements.
From there, we identify the events, data, and triggers required to build the integration. We also determine which parts should be handled directly in Brevo and which should remain within your website, CRM, POS, booking system, or other software.
Once the technical scope has been defined, we configure the integrations and automations, test the main scenarios, and make sure the data is being transferred correctly.
When third-party systems are involved, we can also help you define the technical requirements to share with your software provider or internal development team.
What we need from you
To get started efficiently, we will usually need access to your Brevo account and relevant technical documentation for the systems you want to connect.
Depending on the project, we may also need:
ℹ API documentation
ℹ Webhook documentation
ℹ A list of available fields and customer data
ℹ Examples of the events that should trigger automations
ℹ Access to a test environment
ℹ Contact with your developer or software provider when necessary
If you are not yet sure exactly how the integration should work, that is not a problem. We can help you define the most appropriate technical approach before implementation.
The goal is to create a Brevo setup that saves your team time, reduces manual work, and gives you a solid foundation for future automation.
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