Google is the world's most widely used search engine, offering powerful tools to improve online visibility and drive traffic to your website. From keyword research to targeted advertising, Google offers complete solutions for SEO and digital marketing.
What is Google?
Google is a multinational technology company specializing in online services, best known for its search engine. Founded in 1998, it offers a wide range of products and services, from search engines and online advertising to cloud computing and mobile applications. Its search engine is the cornerstone of its business, delivering relevant results to users based on their queries.
Who founded Google and in what year?
Google was founded by Larry Page and Sergey Brin in 1998 while they were students at Stanford University. Their initial goal was to develop a more efficient search engine, capable of indexing the web more intelligently and delivering more relevant results to users.
Why list your website on Google?
Listing your website on Google is crucial to maximizing your online visibility and attracting organic traffic. By appearing in Google search results, you increase the likelihood that users interested in your products or services will visit your site. Good SEO can enhance your credibility, generate qualified leads, and increase brand awareness. SEO and Google advertising strategies are essential to stand out in a competitive online environment.
What features does Google offer?
Google offers a diverse range of features, from web search and page indexing to advanced marketing tools like Google Ads for paid advertising. It also includes Google Analytics for site performance tracking, Google Search Console for SEO optimization, and Google My Business for managing businesses' local presence. Google's tools enable complete management of your online visibility, from traffic analysis to targeted advertising.
How much does a Google ad campaign cost?
The cost of a Google ad campaign, via Google Ads, varies according to several factors, including competition for targeted keywords, the quality of your ads, and your daily budget. In general, you can define a budget starting from a few euros per day, with a cost per click (CPC) that can range from a few cents to several euros. The total cost will depend on the reach and duration of your campaign, as well as the objectives you wish to achieve.
Where can you find a Google expert?
To optimize your advertising campaigns and improve your Google ranking, call on the experts available on BeFreelancr. Our freelancers specializing in SEO and Google Ads can help you create effective campaigns, analyze the performance of your ads, and adjust your strategies to achieve the best possible results.
What Google-related services can you find on BeFreelancr?
On BeFreelancr, you can find a variety of Google-related services, including Google Ads campaign management, SEO optimization to improve your ranking in search results, data analysis via Google Analytics, and Google My Business setup to improve your local presence. Our experts can also assist you with content creation and marketing campaign management to maximize your online visibility.
What are the alternatives to Google?
Alternatives to Google include search engines like Bing, Yahoo!, and DuckDuckGo. For online advertising services, you might consider platforms like Facebook Ads or LinkedIn Ads. Each alternative offers different features and benefits depending on your specific online marketing and visibility needs.