Yahoo!
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Yahoo! : FAQ
What is Yahoo Search and how does this search engine work?
Yahoo Search is the search engine integrated into Yahoo. It works like Google or Bing: you enter a query, and it displays results it deems relevant, now powered by Microsoft Bing technology.
Yes, there was a time when Yahoo was ahead of Google, but today Yahoo no longer has its own search engine.
What is the difference between Yahoo and other search engines such as Google or Bing?
The main difference is that Yahoo no longer uses its own algorithm. It displays Bing's results while retaining its interface and associated services.
Google, on the other hand, has its own distinct engine.
This means that by working on your SEO for Yahoo, you also improve your ranking on Bing (since they use the same results). All the more reason to optimize your site and content for Yahoo!
Does Yahoo still use its own search technology?
No, Yahoo abandoned its own technology several years ago. The results displayed in Yahoo Search come directly from Bing, with whom Yahoo has signed a partnership agreement.
Does Yahoo rely on Bing for its search results?
Since their agreement, Yahoo has relied on Bing to display its search results. Indexing, ranking, and the algorithm are therefore managed by Bing.
Can you appear on Yahoo by focusing solely on Bing SEO?
Optimizing your site for Bing also means optimizing it for Yahoo, since both share the same engine. There is no need to do specific SEO work for Yahoo.
By hiring a freelance expert in Bing or Yahoo, you can improve your position in the results of both search engines.
Is Yahoo's algorithm different from Google's or Bing's?
Yahoo uses Bing's algorithm, so it's different from Google's. Both engines have their own ranking criteria, although SEO best practices remain broadly similar.
Can a website be optimized to appear in Yahoo results?
To appear on Yahoo, simply optimize your site for Bing. By working on your content, tags, backlinks, and structure, you automatically improve your chances of ranking well on Yahoo.
Why optimize your site for Yahoo SEO?
Even though Yahoo is no longer the dominant search engine, it still attracts a share of internet users, particularly in the United States and via certain browsers or devices configured by default. Optimizing your site for Bing, and therefore for Yahoo, allows you to capture this additional traffic.
As a reminder, Bing has about 10% of the market share and Yahoo has 2%. So together, Bing and Yahoo represent 12% of the search engine market share.
Where can you find a freelance Yahoo expert?
If you are looking for an SEO or SEA consultant for Yahoo (and therefore Bing), you have come to the right place! Above, you will find the services offered by our freelancers specializing in natural and paid search engine optimization.
What services do Yahoo specialists offer on BeFreelancr?
Freelancers can help you optimize your Bing/Yahoo SEO, set up Bing Webmaster Tools, work on your content, and improve your visibility on these alternative search engines.
But our freelancers can also create and optimize your ad campaigns (Bing and Yahoo ads).
Does Yahoo offer sponsored results (paid links)?
The sponsored links visible on Yahoo are managed via the Microsoft Advertising platform. These are the same ads as those displayed on Bing, so a Microsoft Ads campaign will also allow you to appear on Yahoo.
How does indexing work on Yahoo?
Indexing on Yahoo is managed by Bing, since Yahoo uses its search engine. Bing's robots crawl websites, index relevant pages, and the results are then displayed in Yahoo Search.
Does Yahoo index all websites like Google?
Like Google, Yahoo (via Bing) indexes a large part of the web, but not necessarily everything. If a site is poorly structured, too slow, or has no inbound links, it may be ignored or poorly indexed.
Do you need to submit your site manually to Yahoo for indexing?
No, you don't need to. Just submit your site to Bing Webmaster Tools, and your pages will then be indexed on Bing... and therefore also visible on Yahoo.
How can you tell if your site is visible on Yahoo?
To check if a site is on Yahoo, you can type site:yoursite.com in the Yahoo search bar. This will show you all the indexed pages. It's quick and easy.
Does Yahoo offer a tool like Google Search Console or Bing Webmaster Tools?
Yahoo does not offer its own tool, but as it relies on Bing, you need to use Bing Webmaster Tools to monitor indexing and performance and fix any technical issues.
Does Yahoo favor certain content or sites in its results?
Since Yahoo uses Bing's algorithm, the criteria are similar: clear, well-structured content with high-quality inbound links is more likely to appear in a good position.
What are Yahoo's specific SEO ranking criteria?
Yahoo no longer has specific criteria, as it relies on Bing. To rank well, you need to follow Bing's SEO best practices: keyword relevance, content quality, site structure, and reliable backlinks.
Can I submit a sitemap to Yahoo?
It is not possible to submit a sitemap directly to Yahoo, but you can do so via Bing Webmaster Tools. This platform handles indexing for both search engines.
Is Yahoo compatible with robots.txt files?
Yes, like Bing, Yahoo respects the robots.txt file. This file allows you to control their robots' access to certain pages on your site.
Does Yahoo display rich snippets like Google's featured snippets?
Yahoo may display rich snippets in some cases, especially for recipes, products, or events. This data is usually retrieved via schema.org tags embedded in your site.
Does Yahoo take meta tags into account in SEO?
Meta title and description tags are taken into account by Yahoo (via Bing). They play a role in the display of results and can influence the click-through rate, even if they do not carry a lot of weight in the pure ranking.