I am a Freelance Writer from the United States. My experience includes research, creating SEO content, developing marketing materials, and creating blog posts. My areas of expertise are in food and beverage, arts, culture, real estate, and women's health. I also have extensive experience in hospitality operations and marketing. I've created numerous training programs, brand guides, curated over 60 beverage programs, and developed policies and procedures for small businesses. I've spent the last 12 years conceptualizing and building small businesses in the Southeast of the United States successfully. My "soft skills" are that I am self-motivated, solution-driven, have excellent communication abilities, and enjoy problem-solving.
My personal passions, which are reflected in the work that I do, are writing, traveling, yoga, and personal development.
I am eager to expand my portfolio and will give the utmost attention to any job regardless of its size. Below is my CV:
SKILLS
Content writing, SEO, marketing, research, interviewing sources, Mailchimp, Salesforce, G-Suite
Self-motivated, detail-oriented, excellent organizational skills, superb communication, solution-driven
EXPERIENCE
Freelance Writer, International — Living Wanderfull
March 2018 - PRESENT
Creative and SEO driven content for blogs, newsletters, websites
Brand development for small businesses in the US
Market and content research in topics varying from home organizational trends in the US to building requirements in Kolkata and a plethora of topics in between.
Experience working with Nonprofit / NGO
Work with clients to create ideas for new content topics
Meet regular submission deadlines
Acute knowledge of Food and Beverage Industry, Travel, Women’s Health, Yoga, The Arts, and Cultural Events
Personal submissions on Medium platform received over 2K views within one month
Operations Manager, Atlanta GA — Eventide Brewing
June 2014 - March 2019
Designed and edited all internal-external marketing material for product launches, events, sponsorships, and general brand representation in the market
Curated content for social media marketing and event promotion
Researched product trends for merchandise and events
Developed training programs and employee manual
Created policies and procedures for daily operations
Monitored employee productivity and optimize procedures to reduce cost
Recruited, hire, and train 86% of the company
Developed budget and sales targets for marketing, sales, and events departments
Established business and vendor partnerships, sponsorships, and contracts
General Manager, Atlanta, GA — TGM Group
September 2012 - June 2014
Co-developed pop-up restaurant concept “Oddbird”
Redesigned training program with a focus on company culture, product knowledge, and effective customer service tactics
Delivered 13% sales increase through superior performance against objectives in sales and profitability by dynamic team leadership and training program
Developed multiple inter-department incentive performance plans to motivate staff and create a positive work culture
Consistently met or surpassed monthly, quarterly, and annual goals in sales, labor, and inventory.
Manager, Charlotte, NC — Boardwalk Billy’s
May 2010 - July 2012
Co-curated restaurant concept and implementation of opening strategies
Generated content for social media marketing strategies and partnerships
Developed company policies and procedures
Created training manual and procedures
Researched and kept up-to-date on beverage trends
EDUCATION
Yoganandham, Rishikesh, India — 200 Hours Teacher Training Certificate
August 2019
Yoga Alliance
Winthrop University, Rock Hill, SC — BA Political Science
December 2009
Minors in Geography and Social Science